Need For Speed Unbound Reveal
Client: Criterion, Electronic Arts
Production Company: Mike & Payne, Realtime UK, Electronic Arts
We’re glad that everyone has been really enjoying the reveal for the next instalment of the Need For Speed franchise. This one was a bit of a beast and there was a big team on it, so I’ll do my best to mention everyone involved and so happy with how it all came together in the end. I worked closely with Mike & Payne on the edit before having handing it off to Toby Dashwood when I had to go for surgery. I was back to finish things off and built the motion package to be used across all assets in the campaign. We had amazing animation support from Skylar Moran to help prepare for the reveal and worked with Richard Payne on creating the animated logo.
Shoutout time! Thanks to Aurélie Bondon for keeping everything on track as always. Capture and cinematic teams: Justin Carter, Sam Goncalves, Taylor Haase, Rashaad Wiggins, Natassia Grieco, Rob Starr, Julian Baquero, Ivonne Isla Solther, Cody Kennedy, Felix Stemmer, Fabio Santos, Marianne O’Reilly, Cemre C, Luke Mathews, Louis Thomann, Jonas Gammelholm, Marc Philipp Schmitz, Mattias Lindahl and Claes Dietmann.
Brand design team: Nuno Coelho, Mattias Lindberg, Magnus Leijonhielm and Robert Bullough.
Also a huge thanks to REALTIME for there cinematics support, 2WEI for the music remix, Source Sound, Inc. for the sound design and Mike Tyler & Richard Payne for the creative direction and bespoke GFX work on the trailer!
And finally to the whole of the Criterion Games team that are hard at work making the actual game and creating something truly different! We can’t wait to show you all more!!!